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ATC announces promotions to support evolving grid needs

Posted on November 8, 2022

PEWAUKEE, Wis. — American Transmission Co. announces the promotion of four executives that reflect the company’s commitment to the strategic vision of providing safe, reliable transmission service in an increasingly complex electric grid. Jared Winters has been named vice president, construction and asset maintenance. Debbie Masbruch has been named vice president, project controls, supply chain and analytics. Sarah Justus has been named director, major project development. Michelle Stokes has been named director, field services.

Chairman of the Board, President and CEO Mike Rowe said, “Promoting these individuals sets ATC up for success as we meet the business challenges of the evolving energy landscape and our strategic priorities.”

Jared Winters, vice president, construction and asset maintenance
Jared Winters, vice president, construction and asset maintenance

As vice president, construction and asset maintenance, Winters will have accountability of all ATC construction and maintenance activities. Winters has over 20 years of experience at ATC, across several groups including asset maintenance, commissioning, construction and engineering. His breadth of experience, expertise and strategic leadership position him well for this expanded role.

Debbie Masbruch, vice president, project controls, supply chain and analytics
Debbie Masbruch, vice president, project controls, supply chain and analytics

In her over 20 years of experience with ATC, Masbruch has continually demonstrated strategic foresight and the ability to navigate the increased uncertainty and volatility of material sourcing. As vice president, project controls, supply chain and analytics, Masbruch will continue to grow these departments to meet the needs of a complex future.

With prior roles across construction, local relations, real estate and external affairs, Justus is well positioned for her new role as director, major project development. In this newly created position, Justus will provide the strategic direction and coordination of company activities between project initiation and construction.

Stokes joins the executive leadership team after 18 years with ATC in roles of increasing responsibility across environmental, vegetation management and transmission-line maintenance.  Stokes will be leading a new function that aligns departments responsible for construction management, vegetation management, commissioning and maintenance.

Additionally, Scott Herbst’s role as vice president, enterprise technology, information and security has been redefined to include oversight of technology and cybersecurity strategy. He will continue to lead with a renewed focus on aligned technology prioritization to address the convergence of operational and informational technology.

Sarah Justus, director, major project development
Michelle Stokes, director, field services
Michelle Stokes, director, field services
Scott Herbst, vice president, enterprise technology, information and security
Scott Herbst, vice president, enterprise technology, information and security
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ATC is a Wisconsin-based company that moves energy along the regional electric grid in parts of Wisconsin, Michigan, Minnesota and Illinois, serving more than 5 million electric consumers. We are experts at what we do: planning, maintaining, operating and protecting the grid. As the electric industry moves toward renewable generation sources, we are transforming our system to continue delivering energy reliably and safely. We proudly support STEM education programs that empower youth with the skills needed to succeed in tomorrow’s energy workforce. For more information, visit www.atcllc.com